The importance of a marketing program to increase sales is very necessary because the location of the success of the products being sold is located. Not only product quality but also in terms of marketing. Marketing is the first thing that needs to be considered and has an important role in the progress of the company, on the other hand, if marketing does not go well, the company will also not be able to develop. To improve marketing performance as a person who is responsible for the system of business activities, a marketing program is needed that helps the movement of the business system so that it can distribute and market its merchandise more widely so that the ultimate goal is to increase the number of closing sales. The worst thing that can happen in a business is losing customers, losing customers is losing money. This might happen because they ran out of stock of the items they needed. Because generally, customers will prefer a shop or other place that can meet all the needs they need, such a place will make customers feel satisfied. Therefore, you must have a Brilliant Storage for inventory and this will be good for your business.
If your goods are out of stock then this will not only cause a loss of sales, out of stock can also reduce customer satisfaction and their level of loyalty. Your customers will feel disappointed when you do not have what they are looking for. Stock problems that are common in various companies are due to discrepancies in stock from company records.
This can happen due to several things such as damaged or defective items, and errors in recording. To overcome this, you have to be stricter in calculating goods. This is to adjust company records to the number of items in the warehouse.